Competitive Sales & Marketing:
The Art of Closing (Negotiation)
Skills Series
Understanding the nature of negotiation and how to effectively close a deal can be crucial to any organization's success. While mastering this skill set may seem challenging, our programme will provide participants with the necessary guidance and direction they need to excel in their deal-making efforts.
This comprehensive activity includes an array of activities, such as guided exercises, experience-sharing sessions and paired negotiation experiences, all of which are designed to teach attendees the latest techniques in negotiation strategies and social psychology. With knowledge on how to think ahead, adequately set expectations and confidently close the deal at hand, participants of this programme can benefit from a heightened rate of successful deals overall.
Overview
Understand negotiation strategies such as an acquisition audit
Acquire persuasion tactics to winning people over
Gain deeper insights on dealmaking in the digital era
Learning Objectives
Professionals in the Sales/ Marketing department
Managers of the Sales/ Marketing department who wish to widen their reach or re-position their marketing strategies
Anyone with interest in gaining deeper insight of negotiation, selling and marketing
Target Audience
Duration
16 Hours in Singapore spread over 2 weeknights & 1 Saturday
Course Sequence
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Introduction to negotiation techniques
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Understand the different sales methods between Asian and Western contexts
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Learn how to build trust with strangers in 5 minutes
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Digital sales strategies
*All schedules are subject to changes.
Next Intake
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6 - 8 July 2023
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5 - 7 October 2023
Fees
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Self Sponsored: S$518.40
SME Sponsored: S$198.40
Non-SME Sponsored: S$518.40 -
Self Sponsored: S$198.40
SME Sponsored: S$198.40
Non-SME Sponsored: S$198.40 -
Self Sponsored: S$518.40
SME Sponsored: S$198.40
Non-SME Sponsored: S$518.40 -
Full Course Fee: S$1,728.00
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Singapore Citizens aged 25 and above may use their SkillsFuture Credits to pay for the course fees. The credits may be used on top of existing course fee funding.
This is only applicable to self-sponsored participants. Applications via MySkillsFuture.sg must be made within 60 days before course commencement.
Register
We are excited to hear your interest in our courses! Please provide the details of your course interests and preferred intake and we will be in touch soon. Thank you for considering our courses - we look forward to helping you become future ready!
Established in 2017, SMU Academy is the professional training arm of the Singapore Management University (SMU) and aims to grow the University’s impact, broaden its reach, and cultivate positive change through innovative continuing education offerings. The Academy aspires to always be at the forefront of building capabilities and continuing professional development for an effective, innovative and responsive workforce in this ever-changing economy.
In partnership with the Government, leading businesses and the wider community, SMU Academy offers a comprehensive array of cutting-edge interdisciplinary programmes to support Singapore’s lifelong learning imperative, help organisations meet their reskilling goals, and equip individuals with the skills and competencies to develop a competitive advantage. With over 800 quality programmes to choose from, our participants are empowered to thrive in the future of work through a practice-oriented, experiential, and interactive approach that integrates academic depth, real-world business cases and interdisciplinary learning.
